Founded in 1996, the Kaploe Marketing Group saw a huge niche in our industry that needed to be filled and strongly believed that we could assemble the finest marketing team in the industry to fill that need.

Fortunately for us, and our newfound clients, we were able to assemble that team and successfully fill that need. During these busy years, we have served the needs of hundreds of proprietors by providing professional marketing and management services to individual proprietors, multi-unit operators, national and local BPAA associations, manufacturers and distributors.

Whether your business is 1 year old or 51 years old, our professional team can provide you with a no BS marketing and management plan of attack that will lower your risk, make you more money and give you more time to enjoy life.

For you and your staff, we will introduce and train you how to use our time tested and proven “3 cycle marketing management plan™.”

Among the elements of our highly successful approach, we work with you to:

• Build the culture of modern day marketing in your center regardless of your size. 8 lanes or 88 lanes
• Work with your employees to involve them in this process so you don’t have to do it all!”
• Develop new league and open play programs to appeal to specific segments. The days of spray and pray are just too expensive!
• Create new packaged programs to increase your food and beverage dollars
• Design corporate and fundraising strategies that can be implemented month after month after month with startling results
• Develop new pricing strategies to drive your average ticket value up by at least 10%
• Develop and implement communication strategies and tactics that take the worry out of doing it right and doing it on time
• Create daily and weekly lineage and revenue tracking programs that will provide you with a better understanding of your business
• Guide the direction of building and maintaining a database-tracking program that will provide you with marketing efficiencies that you never dreamed possible
• Show you how to better track and reduce payroll costs, cost of goods and other key variable to save you more money

Why us?

• If you are truly serious about your business and want to be the best you can be then you are our kind of client.
• Every day for every client we strive for excellence….one bowling center at a time.
• We have no magic pills and no secret formulas.
• Our kaploe team has a combined 165+ years of marketing experience and hundreds of proprietors will tell you that we are the cutting edge in marketing.