Services

OUR SERVICES

Advising

Consulting

Problem Solving

Advising, consulting and problem solving for bowling proprietors and suppliers nationwide on such key business building issues as:


  • Market and strategic planning
  • Competitive analysis
  • League retention and development
  • Open play marketing
  • Data base development and usage
  • Cosmic bowling re invention
  • Birthday party programming for kids, teens and adults
  • Corporate programming
  • Fundraiser planning and implementation
  • Customer service seminars
  • Special event programming
  • Joint tie in local sales programs
  • Creative communication strategies and professional execution of all media forms

         from flyers to social media marketing

  • Media planning, buying and tracking
  • Customer demographic research and analysis
  • Variable expense reduction
  • Inventory control
  • Cost of goods controls
  • Employee training
  • Capital expenditure planning

Formal budgeting and tracking implementation

Here Is What We Are "About".

Our Approach:


It is our job to assess and understand your goals and expectations. We do this by:


  • Assessing your company's strengths, weaknesses, opportunities and threats.
  • Studying your competitors to better understand your market.
  • Creating a custom marketing platform to build your brand and make it remarkable.
  • Staffing and training to ensure continued success.
  • Using our never failure technique of Think, Analyze, Strategize, Implement, Analyze, and Repeat.


We take it personally. Our success relies on your success.


If You Don’t Know Where You Are Going, Any Road Will Get You There.”                                               Lewis Carrol, Alice in Wonderland


The same is true, if not more so, of knowing where you are and where you have been,


Our Kaploe Group’s Marketing Measurement Program usually finds buried treasures in our research, helps us to develop new ideas, and has exact get-it-done timetable standards for manageable implementations.


  • What’s going on in the neighborhood? What and who is your competition, and how much of a threat are they?


  • Have you done a price analysis to know your TOTAL revenue by type of game? If not, then how will you increase it? 


  • Do you know your customer – a comprehensive review of your market and the changes that may have affected your business will be revealed and analyzed


  • Collecting data from new customers? Following up after they leave? 


  • Your digital systems are all AOK, right? Do you have a monthly plan for this? Hmmm.


"As Kaploe Group's first client I can speak with great

authority and sincerity about the comfort I have when giving

Fred Kaplowitz an assignment.


Fred is a teacher at heart. He looks deeply into any marketing

situation. He provides valuable information about the

communities that we serve; his in-depth demographic studies

have been invaluable to me when not only acquiring a center

but for the daily operation as well


Knowing who our high value prospects are allows us to market more        effectively, protecting precious dollars by investing wisely and where needed.


When he comes into our staff meetings, he adds a dynamic that

gets our team digging deeper, working more creatively and at

At the end of the process, we see a worthy ROI.


Whatever the market segment is that you are trying to reach,

Kaploe Marketing Group gets you there more quickly, more efficiently.


That’s why we continue to rely upon Fred Kaplowitz’s Kaploe

Marketing Group for all of these years".


John LaSpina

President, Maple Lanes (5 center chain)



Please call me today at 516 359 4874 to schedule an informational call to discuss if our program is right for you and learn how we can quickly get you to where you want to go because now you know where to start.


And knowing is a beautiful thing!


COACHING, TRAINING AND SEMINARS


Proprietors sometimes need to speak with an objective 3rd party about an upcoming business decision or a new strategy they want to implement. It pays to talk with someone who has vast experience in your industry, and has no hidden agenda.  Our goal is to provide you with the best possible solution to whatever issue you may be facing.


We also provide one on one or group training in marketing and planning promotions, sales, customer service training or whatever customized traing you desire.


MEET WITH US

Interested in our services?

We want to know your needs exactly so that we can provide the perfect solution. Let us know what you want and we’ll do our best to help. 

BOOK NOW
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